The key to strong promotion all comes down to face time. Having your company constantly in the news. This can mean on the internet, or in local papers.
Small publications attract a local audience. Many will become consistent loyal customers. However, the internet will lure a younger crowd. Combining both, a strong internet presence as well as recurring mentions in publications will increase public awareness which guarantees more business for your company.
Take advantage of holidays....Mother's Day is coming! Stay on top of any excuse to increase your sales. Create a seasonal event. Use a Spring sale as a way to move merchandise. Always, Always, Always publicize each and every event!
Contributors
4/19/2012
1/13/2012
What's New for KTR Promo in 2012?
Looking for fun art and entertainment events? See www.laartparty.com for the best LA parties!
Hi guys....Leslie here. Though I am no where near as prolific as Kathy, since I am now taking over KTR Promo, I promise to do my best. The little dynamo, who I call Leonardomite has moved on to pursue her writing. Congrats Kathy.
Each month, I will be posting PR/Business idea updates. Basically I will be talking about how to help your business attract more attention. This is what PR is all about, which is what I do.
I have been away with my family for almost a month in Italy....my absolute favorite place to go. It was a dream vacation, but now I am back to the grind, like everyone else.
It's a New Year with new goals....so what will you do to help your business in 2012? Yes, Facebook, Twitter and Link-in all help, but everyone does it...and do they show off your business in the best light? How do you, or your business want the general public to see you as? This is entirely up to you. Unless you take charge and decide right now, how you would like show yourself, your work, your business, your brand, you will fall through the cracks with all the other generic entities.
Whether you are a one person business or one hundred person business, it is up to you to stand apart from the crowd. It doesn't matter if you are in the food industry, the art industry, textile or retail sales. Perhaps you are an artist, crafts person or performer...all of these occupations can benefit greatly with a PR Business Plan.
I will be posting some monthly marketing suggestions for you and your business.
Let's start with a simple....obvious one. Valentine's Day is right around the corner. Is there something that you, or your business can do for that holiday? If you are an artist or performer...perhaps you have some artwork or a CD that would make a great gift? GET ON IT! If you are a restaurant or bar? GET SOME SPCECIALS GOING! if you are a graphic person, designer, etc...OFFER A PERSONAL CARD, OR OBJECT....perfect for Valentines Day.
If you are strapped for ideas....feel free to email me at ktrpromo@yahoo.com. Good luck....GO out and GET some business. If you desire PR, my door is always open!
Remember if you are looking for Fun events in arts and entertainment all over LA, Kathy will tell you where the best LA Art Parties are with www.laartparty.com.
Hi guys....Leslie here. Though I am no where near as prolific as Kathy, since I am now taking over KTR Promo, I promise to do my best. The little dynamo, who I call Leonardomite has moved on to pursue her writing. Congrats Kathy.
Each month, I will be posting PR/Business idea updates. Basically I will be talking about how to help your business attract more attention. This is what PR is all about, which is what I do.
I have been away with my family for almost a month in Italy....my absolute favorite place to go. It was a dream vacation, but now I am back to the grind, like everyone else.
It's a New Year with new goals....so what will you do to help your business in 2012? Yes, Facebook, Twitter and Link-in all help, but everyone does it...and do they show off your business in the best light? How do you, or your business want the general public to see you as? This is entirely up to you. Unless you take charge and decide right now, how you would like show yourself, your work, your business, your brand, you will fall through the cracks with all the other generic entities.
Whether you are a one person business or one hundred person business, it is up to you to stand apart from the crowd. It doesn't matter if you are in the food industry, the art industry, textile or retail sales. Perhaps you are an artist, crafts person or performer...all of these occupations can benefit greatly with a PR Business Plan.
I will be posting some monthly marketing suggestions for you and your business.
Let's start with a simple....obvious one. Valentine's Day is right around the corner. Is there something that you, or your business can do for that holiday? If you are an artist or performer...perhaps you have some artwork or a CD that would make a great gift? GET ON IT! If you are a restaurant or bar? GET SOME SPCECIALS GOING! if you are a graphic person, designer, etc...OFFER A PERSONAL CARD, OR OBJECT....perfect for Valentines Day.
If you are strapped for ideas....feel free to email me at ktrpromo@yahoo.com. Good luck....GO out and GET some business. If you desire PR, my door is always open!
Remember if you are looking for Fun events in arts and entertainment all over LA, Kathy will tell you where the best LA Art Parties are with www.laartparty.com.
11/16/2011
There's a NEW ART Site in Town....and it's Called www.laartparty.com!!!

No kidding kids......Check out the site, it's up and running. www.laartparty.com
My partner will be taking over the PR business (though I will remain a consultant for www.ktrpromo.com) and I will be focusing on my writing and of course LA Art Party.
In addition to my website, I work with The Robert Berman Gallery and also write for many other publications. I am the LA Art Events and Restaurant writer for the Examiner. I have been published on many websites and publications including Artslant, Campus Circle, the Examiner, California Chronicle, Santa Monica Daily Press, The Santa Monica Mirror, The Observer, Santa Monica Patch, Singular City Magazine, Venice Beachhead, Venice Patch and others. See some recent artist articles in local LA publications http://www.smdp.com/pdf/090711.pdf; http://www.smmirror.com/#mode=single&view=33221, http://bit.ly/m3pop3 and http://www.campuscircle.com/review.cfm?r=13297
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